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More coffee. More kick.
More Italy.
Lavazza decided mornings needed a little more Italian attitude, so they reintroduced their K-Cups with 16% more coffee for that extra bold kick.
Inspired by Italy’s strength and style, I brewed up digital and in-store assets that celebrated flavor with flair, honoring Lavazza’s rich heritage while fueling today’s coffee lovers with a cup that truly roars.
Agency - Wellcom Worldwide
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