art director + designer

For Raising Cane’s first (and now second) holiday season in NYC, we created a show-stopping window display wrapping around the entire Times Square restaurant. Inspired by NYC’s iconic holiday windows, the display brought Cane’s Golden Retriever mascot, Cane III, to life in playful vignettes—working in Santa’s workshop, hitting the slopes, and more.

 

Featuring animatronics, over 2,000 custom-made pieces, 30 original characters, and an 18-foot light-up Christmas tree, the display captured the magic of the season. The best part? TimeOut New York ranked us the #1 Christmas display.

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Oh, and this was just one of the many seasonal campaigns we created for Raising Cane’s—we also brought the magic for Halloween, Valentine’s Day, and St. Patrick’s Day!

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Agency : Wellcom Worldwide

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